Email Marketing is the Key to Online Success

So, you have registered your domain name at a reputable domain name registration company such as SuperDomains.com and you have created your website. Let's go a step further and say that you have also applied the proper SEO techniques to get ranked well on the major search engines when coding your website. Now what?

Hypothetically, let's say you are selling shoes on your website. Do you expect your site to immediately start garnering sales from day one? I seriously doubt it unless you own shoes.com. With the domain name shoes.com, you may instantly begin to receive type-in traffic from day one. However, I doubt you would have the opportunity to purchase shoes.com unless you coughed up some serious dough. So, what are you to do then to create sales?

First, create your site to be very user friendly. Put yourself in the customer's shoes...if you will. Navigate the site and see how easy it is to research and purchase the shoe(s) that you want. After you have finalized your site, it's time to get the word out. You may choose to submit your site to search engines, write blogs, purchase Google adwords (online keyword advertising), advertise in newspapers/magazines, etc. These approaches may help you land a few sales. But, then what?

Are you going to continue landing a few customers here and there and hope that they will return or are you going to do everything in your power to ensure that they will buy more from you and also spread the word for you? Well, there is no tool, in my opinion, that is better than email marketing to grow and stay in touch with your customers. Purchase an item from one of the top names in the online retail space and you will experience first-hand what email marketing encompasses. The successful companies know how to engage you and keep you engaged. That is the key to online success. It is based on the principles of email marketing. So, you've told me that email marketing is the key to online success. Now what?

Well, I have experimented with many, if not all of the email marketing companies out there in the online world and I must say that I would highly recommend EmailHosting.com. Their offerings are second to none and ensure you the greatest chance of success all at very affordable pricing. Now that you've pointed me to one of the best email marketing offerings, what do I do? Well, for starters, you can visit the link and sign up to their free trial. They don't even collect billing information during the free trial; and so, you can experiment with the service without any obligations.

So, you end up using EmailHosting.com for your email marketing efforts and succeed. Who do you have to thank? Thank yourself for taking my advice. Then, ask yourself...Exactly how was I able to succeed when so many online businesses fail? Sometimes, it only requires the right tools to succeed. You could own the best site in the world and one person may fail with it and another knock the ball out of the park. It's because the latter person had the right tools and executed.

Reverting back to the above online shoe store example, let's say you made ten sales for the first week with all of our advertising efforts. How nice would it be if that customer received a professional-looking order confirmation with links to the site and related products? Better yet, how nice would it be if you could extend a 20% discount on a future purchase through email automatically in a professional-looking design? What about the holidays....how great would it be if you could say Happy Holidays...again in a beautiful email with some offerings? Soon, that customer will innately begin to look upon your company as a large company despite how small you may really be in terms of revenue. As you engage more often, the customer will naturally build trust in your brand and purchase more products from you and/or refer others. That's how online success is created and how easy it really is if you have the right tools. Take it from me, email marketing really works.

How Much Bandwidth Do You Need?

Creating and maintaining a basic website online does not have to cost you a fortune. You should be able to do it for less than $100 a year if you know what you need.


The first thing you need to do is sit and determine what you want in a website. Do you want just a basic site that will tell your customers a little about your business and provide basic contact information such as an e-mail? Or do you want something more elaborate such as an online store for your product.

If you have a company with quite a few employees or affiliates you may want e-mail and other tools so they can collaborate online.

Any of these solutions are now fairly cheap; SuperDomains.com can provide you with web hosting a basic website with 10 GB of space and 100 e-mail accounts for just $3.99 a month for up to 36 months. They can give you 150 GB of space and 500 e-mail accounts for just $6.99 a month for up to 36 months and unlimited space and 1000 e-mail accounts for $14.99 for up to 36 months.

This means that space and bandwidth are no longer an issue for the online entrepreneur. All the space you need and the domain name needs you require are available for a low price and they’re easy to manage. The average entrepreneur should be able to get everything he or she needs to do business online for less than half the price of a health insurance payment. Doing business on the web and in the cloud has never been cheaper or easier.

Proposed Law could threaten E-commerce Web Sites

Venture capitalists, entrepreneurs and others have united in opposition to a proposed federal law that could give the government more power to shut down e-commerce websites. The law The Stop Online Piracy Act would give the government the right to blacklist sites which infringe on copyrights and trademarks. That would require search engines and service providers to block users from reaching such sites.

Opponents say this would restrict internet freedom because it would give lawyers and government regulators the power to shut off any website they thought was engaging in copyright infringement. For example, a site could be shut down because it displayed a picture of a copyrighted fictional character such as Superman or Bugs Bunny even if the site was only displaying the image. Sites could also be shut off for posting youtube clips of scenes from movies or TV shows.

Venture capitalists are opposed to this legislation because it would seem to discriminate against startup companies and small companies. Free speech activists oppose it because it could be used against bloggers or critics. The law was introduced in the House of Representatives by Lamar Smith of Texas who is a Republican.

It is unclear if there is enough support for the act to pass in Congress or if President Obama would sign it if it did. There is significant opposition to it particularly from Democrats from Northern California where the .com industry is based. Similar legislation has been introduced in the Senate but has stalled there.

The purpose of the law is apparently to stop the piracy of movies and TV shows online. The legislation is heavily supported by the Motion Picture Association of America, a lobbying group for the movie industry. The law would also try to ban new technology that would enable users to get around such blocks.

Many managers from sites such as SuperDomains.com (http://www.superdomains.com) and other sellers of web hosting/websites are opposed to this legislation and are confident that such legislation will never pass since it is so difficult to implement on a large-scale.  We'll see how this all plays out in the months to come.

SuperDomains.com Blogging Team

http://www.superdomains.com/

Small and Midsize Business Domain Names could be at Risk

Small and midsize businesses could be left out of the next domain name registration rush. The organization in charge of domain name registration – the International Corporation for Assigned Numbers and Names or ICANN is accepting applications for a new kind of domain name called a generic top level domain or gTLD.

This will be a new kind of domain name with industry specific names for example: Mcdonalds.food instead of McDonalds.com. The new domain names will be expensive costing around $185,000 a piece according to Information Week.  Most entrepreneurs will not be able to afford them but they will have to worry about them.

You will have to worry about these new domain names because they are specifically designed to monopolize the territory at the top of the Search Engine Lists. Smaller companies that now have a really good .com name could find themselves far below bigger outfits with a great gTLD.

There are some ways that entrepreneurs can get ready for this change which is scheduled to kick in sometime this fall. The best is to register all of the domain names related to your business as soon as possible. Even if you don’t do anything with them you will have them available. It is possible to register a domain name for as low as $9.99 a year at SuperDomains.com (http://www.superdomains.com/) and this chore can be dealt within a few minutes.

ICANN itself could also have some more information available.

SuperDomains.com Blogging Team
http://www.superdomains.com/

Women.co sells for $25,000

The domain name Women.co sold for $25,000 through Sedo.com during the week of July 11, 2011.  This illustrates the importance that some people are placing on the .co domain name extension.

If you own a generic domain name, particularly a one word premium domain name, we would suggest that you register the .co domain name to complement your .com extension.  As noted above, the .co top level domain has value to investors.

The .co extension is the standard abbreviation for company.  Additionally, it is a common misspelling for the .com domain name.  Do not let cybersquatters register your company's name in the .co extension before you do.

We do offer the .co domain name registrations through SuperDomains.com; and so, visit http://www.superdomains.com/ and register your .co domain name today.

SuperDomains.com Blogging Team

Our First Blog

This is our first blog for SuperDomains.com.  Our goal with this blog is to provide our readers with interesting information regarding the domain name industry as well as related services news.

Thank you for reading this blog and watch for many more to come.

SuperDomains.com Management Team